Probably one of the most significant piece of true real estate you’ve got on Facebook is your cover photo. And the fantastic news is you do not require a huge budget to produce an enjoyable, engaging and informative cover that will reflect your personality & your business!
All you’ll need is really a little creativity, as well as the ability to believe outside the box! No matter if you are creating your first Facebook timeline cover, or you want to simply pruce up an existing cover,
hopefully a few of the tips below will inspire you to come up with your own captivating design and style! Ok, Let’s Get Started
1. Use Polaroids or Snapshots.
A relatively classic and well-known design for timelines continues to be classic design, is by incorporating snapshots or Polaroids of distinctive individuals or events. This could be an excellent way to feature various photos that might not usually go with each other. I adore what Kay Int Veen has performed here, by incorporating not simply snapshots, but additionally obtaining an approach to actually seem Within the Facebook platform, literally. A+ for creativity!
2. Incorporate your profile picture into your cover design.
A trend that under no circumstances appears to grow old is incorporating your profile photo into your cover design. It is possible to see that inside the example above, the profile picture seems to become just yet another polaroid. I also like what Aly Moffatt did with her cover. Not merely did she incorporate her profile photo with her cover photo (notice she’s INSIDE the dryer), but she incorporated Facebook colors and design and style ! (facebook/aly.moffatt).
3. Showcase your items.
Yes, folks like your company web page simply because they like your item, so why not showcase your wares inside your cover style? I enjoy what Small Jules Boutique has completed with their photo; they’re displaying and showing off their beautiful kid’s clothing, and it clearly states what they sell (‘Beautiful Clothing for Girls’).One point here; I might have done a little differently would be to incorporate my url somewhere inside the design.
4. Use your cover photo as a thought bubble!
This can be a simple one to implement and to alter often if you’d like, so it is absolutely a superb choice for any one on a smaller budget and/or with limited style capabilities.
5. Introduce your staff.
Smaller organizations can give a real personal feel to their business page by showcasing photographs of their employees. This is a excellent strategy to infuse somewhat personality into your brand also, and it isn’t very challenging, yes even can do it!
6. Tell your story.
Men and women really like to connect with enterprises which have an excellent foundation story; once they can relate to how and why you started your enterprise, they are much more likely to trust you and to engage with you, based on that simalarity. Also let your cover photo tell your company’s story; no matter how you got your beginnings, I bet there’s one thing about your story that other people can relate to.
7. Be accurate to your brand.
Certainly one of essential and most critical considerations as you’re designing your cover photo is making certain it is congruent with what you’d like your brand to stand for. What I’m implying is this: Let’s say you run a spa, and your cover design and style is filled with bright, brash colors, imposing fonts, and pictures of men hunting inside the woods.
Now certainly this can be a silly instance, however the point is this: the colors, design and style, wording and all round feel of your design and style needs to be congruent with what your brand represents.
Red Bull for example, illustrates this completely; as a brand identified for adventure and excitement, the loud colors and reference to intense sports fits their brand completely. This style for a spa? Not so much!
8. Use a get in touch with action.
Brands everywhere rejoiced when Facebook removed it’s strict cover style regulations concerning text to image ratios, calls to action, and promotions.
We are happy to see these rules go!(Image courtesy of Social Bakers) This means you are able to now use your cover photo to promote your merchandise, announce a contest or promotion, or direct guests to your internet site.
9. When in doubt, go straightforward.
Let’s face it, not everyone has design capabilities. For those of us who do not have a big budget to have a cover professionally created, employing your logo, an easy quote, or a photo of your solution to a problem, can operate just fine. It’s important to acknowledge your limitations rather than attempt to style and execute something that’s to complicated in design. Like the old adage says K.I.S.S. (Keep It Simply Simple) and have a good time…. After all it’s All about you isn’t it?
What are some of creative uses & ideas that you have implimented in designing your cover photo’s? Feel free to share a hyperlink for your Facebook page below.